Faruk R. is a University professor and Academic Writer based in Chicago, Illinois. I’ve been hired by the Author do refresh his second edition of the book ‘‘Critical Thinking’’. The book, in a nutshell, teaches how to critically assess things that surround us and not to blindly follow opinions or teachings. It has a philosophical & theological aspect in it as well. My initial idea was to design a really beautiful cover with typography, where the word ‘‘CRITICAL’’ will typographically represent the ladder (stairways). The whole analogy in my design is that once one is thinking critically, he/she is elevating himself/herself and thus always going above & beyond, upwards and with certain progress. The Author loved my conceptual idea immediately and we proceeded with it in the print design part. I’ve done multiple editorial & illustrational parts of his book as well (which cannot be shown due to NDA).